Derz Consulting


About Us

Derz was established in January 2023 and has been providing Design and Innovation Management services with a specific focus on the use of a Human-Centered Design (HCD) approach. Through collaboration and analytical rigor, we aim to unlock new opportunities, address complex challenges, and create lasting impact, enhancing user engagement, improving services, and contributing to the development of our country and region.

Meet the Team

Emnet Woubishet Teklu

Founding Partner - General Manager LinkedIn

Edlawit Hirpa Urga

Founding Partner
LinkedIn

Ayana Geneti Weyessa

Design Strategist
LinkedIn​

Ruth Tefferi Gebremeskel

Designer
LinkedIn

Yohannes Seyoum Kebede

Junior Designer
LinkedIn

Frequently Asked Questions

Human Centered Design (HCD) is an approach to problem solving that focuses on understanding the needs, motivations, and aspirations of people to inform the design of potential solutions. With empathy as its organizing principle, the approach provides a structured process for working directly with stakeholders to address demand and/or supply-related challenges associated with the acceptability, responsiveness and quality of services.

Our clients can be private, NGO  across various sectors. So far we partnered with three types of clients; 
1) Those who are familiar with HCD approach and want a local partner. 
2) Those who want to use HCD but don’t have the expertise or experience in utilising the approach.
3) Those who have service or product challenges but are not sure how to approach it. 

Our clients can come to us from various sectors, so far Public health is the most frequent, but we have also worked in social protection, nutrition, and Education. Our team has background in architecture, education, and agriculture.  

Are you trying to design or introduce a new product and want to know it will perform in the context?
Do you want to know how your clients/ customers view your product or service and want insights about them? 
Do you want to know how the current service can be improved both from user and service provider perspective? 
Are you having trouble with your indicators and numbers  

One of our services is capacity building. We deliver tailored training based on your industry and your service requirements. Reach out to us and we will be happy to support you in identifying how we can equip your team to use design or be service oriented.   

Our services are customised for each client. It may vary based on the ask, context and time frame. Reach out to us with your strategy or design challenge and let’s discuss how we can support you and we will develop an offer just for you.    

Reach out to us!

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